Blessed Coffee (BC) is based on the philosophy, "from the farmer to your cup" and is established as a socially responsible business and trade geared towards development in coffee growing regions as well as in communities in the US where coffee is sold.
The Nation’s second Benefit Corporation
The significance and common good of the founding philosophy was recently confirmed through the enactment of the "Benefit Corporation," a new legislation signed into law in April 2010 in the state of Maryland. The first of its kind in the nation it is a hybrid of for-profit and nonprofit models that aims for community benefits as well as profits. BC is the second company to be registered under the Benefit Corporation law. BC's model is more than compelling; it resonates at multiple levels: the desire for the very best, the appeal of culture as well as the aspiration to produce common good for farmers in Ethiopia and communities in the US.
By working with Ethiopian coffee cooperatives and directly with 180,000 small farmers that have a stake in BC's success, BC brings light to the rich Ethiopian coffee tradition and introduces premium grade, shade grown, organic Ethiopian coffees. Getting the coffee directly from the farmers and bypassing several middle agents provides a bigger profit margin (US$2.50 per pound to US$13.00) for coffee growers.
High value profit sharing arrangements and BC's long standing association with the small coffee growers secures its access to the highest grade of beans in regions renowned for producing the world's finest coffees. The same arrangements guarantee that quality is maintained in each step of the logistics chain – including 18 quality control checks during the crucial sorting and washing processes. The result is a branded product with a discernable difference in both taste and consistency.
As BC grows and expands its market share and variety of supply, small coffee farmers from other cooperative unions in Ethiopia and other African countries will establish a business relationship with other small coffee farmers in Ethiopia and other African coffee growing countries. Support and endorsement of BC's business concept has been received from Congressman Mike Honda, Chair of the US Congressional Ethiopian Caucus; the Ethiopian Embassy in Washington DC; Governor of Maryland and the Governor's Commission for African affairs. BC has also been awarded a Congratulatory Citation is from the General Assembly of the State of Maryland.